SHUZ

An inviting retail interior shaped by colour, texture and sustainable choices.

Retail Gouda, the Netherlands

For SHUZ in Gouda, Binnenbrand architects created a characterful shoe store that aligns closely with the brand’s identity. The result is an inviting atmosphere that enhances the shopping experience from the moment visitors step inside.

LocationGouda, the Netherlands
Architect
Binnenbrand
ClientSHUZ
Year2019
Photography
Jan Buwalda

Mute Flow PET Felt Acoustic Panel

A focal point defined by colour and acoustic texture

Sustainability played an important role in the design, with much of the previous interior being reused and new additions selected for their responsible material use. At the heart of the space, the showcase island is wrapped in Mute Flow PET Felt Acoustic Panels in a vibrant turquoise tone. Their wavy relief adds depth, tactility and acoustic comfort, making the island a striking centrepiece within the shop. By combining visual character with a soft, quieting material, the design balances aesthetics and practicality in a contemporary retail environment.